Celebrate journeys

Staff from ORE Catapult, winners of the previous Go Smarter competition.
Staff from ORE Catapult, winners of the previous Go Smarter competition.

Businesses across Northumberland are being encouraged to celebrate their journeys to work as part of the latest travel challenge by Go Smarter.

Taking place from February 22 to March 20, Celebrating your Journey is a sustainable and active transport challenge aimed at reducing the number of cars on the region’s roads by encouraging more people to travel to and from work by bike, foot, public transport or car sharing.

Staff are invited to register a team at www.gosmarter.co.uk/challenge and log their commute to work. Points are awarded for every journey and teams are able to see who’s in the running for first place via the online leaderboard.

At the end of the challenge, a winning team will be announced .

Helen Coatsworth, Marketing Manager at ORE Catapult, said: “I’m really pleased ORE Catapult took part in the Go Smarter challenge last year. It’s a lot of fun and generates some friendly rivalry, while encouraging people to consider using alternative cleaner modes of transport, which bring a lot of positive benefits too.

“As a result of the challenge, quite a few of my colleagues are now biking to work and car sharing on a regular basis, which is great and shows the long-term impact such schemes can have.”

The sustainable transport programme in Tyne and Wear and Northumberland, Go Smarter works with schools and businesses to promote sustainable and active travel.

The Go Smarter ‘Celebrating your Journey’ challenge takes place from Monday 22 February to Sunday 20 March. To register, visit www.gosmarter.co.uk/challenge