Motorists are being warned to watch their speed on a busy dual carriageway.
Concerned residents have again raised the issue of speeding motorists and driver behaviour in Rotary Way, which goes from Earsdon to Backworth, as they frequently exceed the 40mph limit.
Around 25 residents raised the issue at a public meeting with officers from the Whitley Bay neighbourhood policing team, local councillors and highways department staff.
Neighbourhood Pc Julie Twigg said: “Officers explained that police regularly patrol this stretch of road to monitor speeds, and to deter speeding.
“Officers are also continuing to enforce the speed limit and issue fixed penalty tickets to those found speeding.
“We know drivers who exceed the speed limit are more likely to become involved in collisions.
“This is why we take the issue of road safety and speeding drivers so seriously.
“This area is becoming increasingly busy as more homes are built nearby and our response is to promote road safety and work closely with partners, including residents and North Tyneside Council, to do all we can to keep people safe on our roads.”
North Tyneside Council has pledged to improve signage to remind drivers that the speed limit on this stretch of road is 40mph.
Coun Carole Burdis, cabinet member for engagement, said: “We are working closely with the police and local residents to resolve this issue.
“Following discussions at the recent Mayor’s Listening Event, when residents shared their experience with us, we agreed that new signage would be erected to remind drivers of the speed limit on this road.”