Retailers are going to town with their yuletide displays.
Shoppers are being asked to vote for their favourite festive frontages in the borough’s ‘Best Christmas Window’ contest.
The competition will be run through social media site Facebook – at www.facebook.com/christmaswindows where entries will be posted and the public can ‘like’ their favourites.
Mayor Norma Redfearn said: “Supporting our local shops and services is vital for the economic prosperity of our borough I hope as many people as possible will visit our town centres to shop, this Christmas.
“I’d also like to urge all our local retailers to pull out the stops in this fun and festive initiative, and help us make our high streets even more attractive.”
Any of the borough’s high street stores can enter the competition, and prizes will be awarded for displays in the town centres of North Shields, Wallsend and Whitley Bay, as well for smaller ‘out-of-town’ shopping areas.
Businesses taking part can email pictures of their window displays to firstname.lastname@example.org
The competition runs from Friday, November 21, to Wednesday, December 17.