A north east travel agency has become one of the first in the country to end fees for customers booking holidays and flights by credit card.
Dawson & Sanderson, which has 21 branches across the region, said the credit card surcharge was unethical and penalised many of its customers.
The Newcastle-based travel agency ditched its 2.25 per cent credit card fee on December 28, saving customers £45 on a £2,000 holiday.
Chris Harrison, managing director, said: “It was a concern that we were penalising customers who chose to pay by credit card.
“This is the ethical thing to do and it’s right that we take the lead on this.
“We are a family-owned, independent travel agency and it’s important that businesses such as ourselves are innovating within the industry.
“At Dawson & Sanderson, our focus is on providing holidays and service beyond our customers’ expectations.”
Mr Harrison added: “A lot of customers prefer to use credit cards because they may be collecting reward points or find it more convenient to spread payments for larger purchases.
“Why should we be penalising our customers if they want to make that choice?
“Credit card surcharges can be a significant income stream for travel agencies, but it just does not feel right to be doing this to our customers when they may have been saving for months for their holiday.”
Dawson & Sanderson has ditched the surcharge on all credit and MasterCard payments except for American Express and business credit cards.