Business park helps to promote sustainable transport

Adam Slaughter and Holly Wilson, from Go Ape. Picture by John Millard.
Adam Slaughter and Holly Wilson, from Go Ape. Picture by John Millard.

Staff at a business park have been encouraging ‘green’ modes of transport to work.

Cobalt Business Park hosted a series of events to support and promote European Mobility Week – September 16 to 22.

European Mobility Week aims to raise awareness of sustainable transport, plus the use of public transport, cycling, and walking, culminating in “Leave your car at home day”.

To mark the week, Cobalt has introduced a new state-of-the-art liftshare website and app to allow staff to find a carshare match.

And for “Leave your car at home day”, Cobalt teamed up with Go North East to provide free bus passes to all car drivers who want to trial using the bus on the day.

Finally as a big treat for all their efforts, Go Ape ran mini Segway tours.

Lynn Cramman, business development and transport manager at Cobalt Park, said: “We have supported EMW for the last eight years, promoting not only the usual sustainable transport methods but also some more unusual modes such as the Segways this year and we have even had horses in the past.

“The events have been used as a platform to increase awareness throughout the park of Cobalt’s car sharing scheme, thousands of buses, electric car charging points, discount travel tickets, personal travel planning services and cycle initiatives.”

Tyler Patrick, of Cobalt management team said: “We are delighted that Go Ape were able to bring the Segways along to Cobalt Central, they are a quirky form of transport which always goes down well with staff and gets everyone talking.

“The Segways really helps with raising the profile of the events held at Cobalt Central throughout European Mobility Week.”

Paul Adams, of North Tyneside Council, said: “I love cycling to work, saving money by riding to work in the fresh air is great.

“I’m sure more people would leave the car at home if more money was invested in traffic-free routes.”

Heather Todd, also of North Tyneside Council, added: “I spent my time on the bus reading a book or reading the headlines.

“I didn’t miss the car and the hassle and stress hitting the very busy roundabouts and junctions, and not being able to park.”