Badminton coach gets contract with BWF

A WHITLEY Bay man has further developed his reputation as a badminton coach and coach educator.

Mike Woodward has secured a contract to develop Level 1 and Level 2 coaching awards for the Badminton World Federation (BWF).

Woodward is a former Northumberland County first team player who spent much of the last decade as national coach to the England Under-13 and Under15 teams, based at the National Badminton Centre in Milton Keynes.

Whilst in the south, Woodward also developed a number of coaching resources for Badminton England, including a best-selling technique DVD.

Having returned to the north east in 2010, Woodward continued to enhance his reputation as a coach and coach educator, resulting in his appointment by the BWF – following a world-wide recruitment process – to be the lead writer for their new Level 1 and 2 coaching courses.

These courses are aimed at 60 countries that have no coach education structure for badminton, although the project has also attracted interest from other countries who wish to align their existing structures to the BWF.

Since being appointed, the scope of his role has expanded, including two visits to Kuala Lumpur in Malaysia.

The first visit was to film a DVD to support coaches.

The recently completed second visit focused on piloting the first BWF Level 1 to a variety of coaches from 11 Asian countries as diverse as Bahrain, Syria, Nepal, Bangladesh, Cambodia and Sri Lanka.

Woodward said: “The last trip was a fantastic experience and was a great opportunity to share different approaches to coaching badminton with people from many diverse backgrounds.”

The trip has resulted in offers of further work in Iran, Nepal and Kazakstan.

The 48-year-old continues to combine his work for the BWF with coaching in the North Tyneside area for all levels of player, including Holly Smith, a current under-19 junior international from Sunderland.

For more details of the sessions being run by Woodward – including a number of new sessions for the new year – go to